If you have multiple locations that have the same sorts of differences offered, this is a great example of how to do it right. Each location has their own name, list of services offered, and business information. Then you can select a specific center page to see a lot more information unique to each location. The bottom of the page lists each location with the name, address, and phone number. They have a general location page that gives general information that is the same across each garden center. Wasson Nursery has three centers, and they provide a good example why it’s better to have unique pages for each location. If you want something simple to manage and create, go with something like this. This is a good location page example of not over-designing your location page. It also has a contact form for people to contact the location. It has all the important location information - the address, phone number, email, and Google map widget. Replica Creative has a good example of a simple and clean design to use for a business that has one location. Here are 5 great examples to get you started… Replica Creative’s single location page You shouldn’t completely copy them, but after seeing several you can pick elements that you think will work best for you. That’s why it can be helpful to search for other websites that have great location pages for ideas. It helps to type out some general directions instructions using main street names. That means adding the correct city, town, region, and other keywords specific to your location. Our SEO’s will analyze the organic keyword rankings of your competitors and organise this data into an actionable report like this: Let us do a keyword gap analysis for you. You want to make sure you add location-relevant keywords to each page. That means you didn’t set up your page correctly. That means you don’t want people from far away finding your location page. You want to attract the right site visitors to your location pages. You can also include information about staff at each location. Add any unique facility information, such as bathrooms, wifi, and handicap accessibility. You should also mention things like the name of the plaza, building, or mall your store is in. That means adding relevant and unique information for each business: address, phone number, hours of operation, and so on. #4 Include all relevant business informationįor search engines, you want to avoid duplicate content to distinguish each location page. You could lose yourself customers if they can’t easily find your information on mobile. Most people who are looking for location information are doing so on their phones these days. Make sure your design works on mobile just as much as it does on desktop. Adding location schema markup to the pages also helps search engines understand the geographic focus. You can make ads for each location and drive users to the right page. It also helps with your online advertising. However, when you have more than that you should create a unique page for each location. If your business has one to three locations, you can have one page that lists each location on it. #2 Create a unique page for each location It also means not hiding important information down the page with unimportant graphics. That means making the font a good size, and choosing colours that don’t make anything difficult to see. Make sure all of the important information is clearly labeled and easy to read. That means don’t over-design your location page. The golden rule any website is to make sure all of the content and information is easy to understand. That said, here are 5 general design tips for your location pages to keep in mind. What works for one business might not work for another due to different sizes, locations, industries, and so on. When choosing a design for your location pages, keep in mind it should be something that works for your unique business. 5 Quick Design Tips for Location Pagesīefore we get to the examples, here are the elements you should be watching for. Here are some design tips to help get you started. The ultimate purpose of your locations page should be to enhance your website’s user experience and local SEO optimization. It can be helpful to look at competitor location page examples for inspiration. If you have several locations, you should look into location finder tools where users can enter postal or ZIP code. If you have one or only a few locations, you can make a good single-page list of all your locations. However, it can be difficult to choose a design. If your business has multiple locations, it is even more important to help potential customers find your nearest location. Any business that has one or more physical stores should have a well-designed locations page.
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